CR Nelson for the recent World Cup for the cool 6 release monitoring data lead to the industry and the media controversy, also cool use of media and public relations channel 6 network on Youku provocative and rumor mongering, this Youku issued the following statement:
1. Ku6 published on the World Cup data, Youku official channels has never been any formal response, but only online news comment. As Cool 6 in the industry such as the status of the end of long and continuous decline in the operating level, never will be cool Youku 6 as a core competitor, not in the same order of magnitude for peer, superior and cool cool disdain in any tongue 6 dispute. However, long-standing priority for the cool cool 6 to extreme provocation, insult, or even from the high level of abuse, Youku will fight back to the legal level.
2. For this cool release from the CR Nelson 6 World Cup traffic monitoring data, since the June World Cup, has been questioned many of the media and peers, many controversial commentaries appearing on newspaper and website, for which there Youku Many questions about this highly controversial data results, according to industry professional research experience, excellent cool want Nelson's answer:
1) what Nielsen is to use technical means to cool 6 for data monitoring during the World Cup? Youku found to June 17 for the line, before and after the World Cup 6 Cool page code related to a dramatic change after multiple code embedded as a result cool 6 page data is multiplied by several times the calculation, 378 million of drawn PV, this is cool the first round of the six numbers of foreign mass media, then the general question as the media, Nielsen technical adjustments, after the abolition of multi-code, rise, not fall, I do not know how to calculate Nelson 399 000 000 PV of this data?
2) Nielsen data showing that 6 is a cool site, rather than graphic video site? As an internationally renowned research firm, whether in international or domestic, in the video when the site data monitoring, has been to VV (video playback volume) as the monitoring of standards, the standards also include international Nielsen, ComScore and others recognized . Why Cool 6 on data monitoring, only the use of PV and UV standards?
Indeed, Nielsen can customize according to customer's specific needs, specific only to monitor the huge "promoting it means" the PV data, which can only prove that cool 6 is "good" graphics sites, does that mean that Nelson would be cool 6 as a graphic web site? As mentioned in media articles related to cool 6 team claims 399 million Japanese PV, whether Sina also the laugh, cool with PV 6 to promote their "leading video industry?" The laughing stock as the media said: "The speculation of the poor between, equal to a television station is not to say how much their ratings, but rather that their own program from the number printed. A player does not say what their field performance, but said he What a clever cooking. "
In contrast, for the VV data, video monitoring, and only afford a large enough scale professional video bandwidth, video sites, to receive professional research firm to monitor and come to real data, the monitoring of the VV is no "skills" to speak of , won by live ammunition.
In summary, the excellent Cool This time the official response to concern that third-party data research firm's professionalism, fairness and authority, and for cool more than 6 manufacturers in the industry, "farce", willfully provocative Youku and other counterparts, Youku that held in contempt and ignore this, because it has not changed the video industry, competition pattern, Cool 6 performance and market share continued its decline fact. You cool calls for more peers to join hands to create a harmonious and healthy development pattern and will continue to ask this controversial Cool 6 World Cup data, media organizations involved in promoting legal and Investigation.
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